CREATIVE DIRECTION + DESIGN
CREATIVE DIRECTION + DESIGN
In 2015, Mint didn’t have a solid social media content strategy and they didn’t regularly post, monitor, or moderate the content on their social channels. That’s where Raidious stepped in. As the creative director, I lead our team in bringing that strategy to life. Using organic and paid distribution, we helped them create engaging content and improve their audience interactions by creating consistent, thought-provoking content like: WTF (#whatthefinance, Mint Money Audit, and other branded social content.
CLIENT: Mint.com (Intuit)
AGENCY: Raidious
ROLE: Creative Direction, Design (support)